In December, Ho Chi Minh City will organize a Tourism Week with a series of activities such as the largest “Doodle art” coloring experience in Vietnam, a green tour or a marathon.
The third Ho Chi Minh City Tourism Week is scheduled to take place from December 4-10. Ms. Nguyen Cam Tu, Director of the Ho Chi Minh City Tourism Promotion Center, said that the message of this year’s tourism week is “green on every journey”, not only to attract domestic and foreign tourists, but also to develop sustainable tourism, so that Ho Chi Minh City becomes a green tourist destination.
New to this year’s event is the activity of exploring Ho Chi Minh City through Doodle art. Doodle art is a form of free artistic creation based on imagination and subconsciousness, not following a pre-existing template or direction.
Visitors can visit the exhibition of Doodle works associated with Vietnamese culture. The free art experience area offers activities such as teaching Doodle drawing, coloring art books, drawing Doodles on conical hats and canvas bags, and printing Doodle marks. The highlight of this activity is the largest Doodle coloring area in Vietnam made up of 22 puzzle pieces, which are 22 pictures of localities in Ho Chi Minh City.
Ms. Nguyen Thi Anh Hoa, Director of Ho Chi Minh City Department of Tourism, said that this is the first time the tourism week event has received the response and coordination of 21 districts and Thu Duc City. During the week of the event, localities have information spaces and check-in corners for visitors.
“During tourism week, each district introduces a typical destination product. Every day the city will announce at least one new tourism product, including first-time launch products such as tourism Nha Be night, waterway tourism, promises to attract domestic and foreign tourists,” Ms. Hoa emphasized.
The last days of the tourism week are the international marathon. Tour programs, packages, services and promotional products of businesses for tourists will also be announced.
Travel businesses will also build new tours and have preferential policies for green tourism tours. Accommodation facilities are encouraged to use environmentally friendly materials. Restaurants and food establishments offer incentives for customers to buy take-away in personal containers. Supermarkets and shopping centers in Ho Chi Minh City will promote the “Green Consumption” program with green products and incentives for customers to use personal bags.
In the first 10 months of 2023, Ho Chi Minh City welcomed more than 30.51 million tourists, an increase of 22.6% over the same period, international visitors are estimated to reach 4.12 million, reaching 82% of the target of 5 million. turns, an increase of more than 55% compared to last year. In 10 months, the city’s total revenue from tourism is estimated to reach 140,048 billion VND, up 32.6% over the same period in 2022 and up 16.7% compared to the 2023 plan.
Ms. Nguyen Thi Anh Hoa said that by the end of 2023, total revenue from tourism is expected to increase to more than 170,000 billion VND, and the city’s tourism industry can achieve the proposed plans.